What is a brand? In simple terms, it is a product or service that has a distinct identity in the eyes of the consumer or target audience.
The consumer can easily recognise a brand through its logo, name, slogan etc, all of which constitute intellectual property.
Protecting such intellectual property is critical to maintain the reputation and value of the brand – which would, in turn, affect its business – and preserve the continued trust of the consumer in the brand. That’s where proficient IP lawyers come in.
So what are the key elements intellectual property must have so that it can be trademarked? How can lawyers register such a trademark or what should they do if similar trademarks have already been registered? How can they file an opposition against third-party marks?
Join us at LawSikho Dialogue's offline event on BrandTales- Building, Maintaining and Enforcement of Brands as our speakers Suhrita Majumdar (Partner at S. Majumdar & Co, Patent & Trademark Attorneys) and Ramanuj Mukherjee (CEO, LawSikho) share insights on the role of lawyers in protecting brands.
Date: September 15, 2023
Time: 6.30-8.30 pm (discussion & Q&A), 8:30-9:00 pm (networking & snacks)
Venue: Beyond Just Work Coworking, B- 710, 2nd Floor, Sushant Lok, Opposite Huda Metro station, next to Fitclub Gym, Gurgaon, Haryana.
Key points for discussion:
NOTE: Once you register and attend the event, you will receive a digital certificate of participation from LawSikho within three days.
Objective: To educate IP lawyers and law graduates on how they can protect the sanctity of a brand